Social and Environmental Impact
Social Impact

Baobab trees are found in many very dry parts of Africa. It is no coincidence that the people living in these areas are amongst the poorest on the continent.
Income from the sale of Baobab fruit is an important source of revenue to many rural Baobab harvesters in Africa
One study, from the Natural Resources Institute at Chatham, in the UK, estimated that as many as two and half million families in Africa could potentially benefit from earning income from Baobab fruit sales. So, the more Baobab you eat, the more rural African harvester’s benefit!
Environmental Impact
Baobab trees are not threatened or endangered and the Baobab population in Sub-Saharan Africa is generally stable and healthy. Baobab trees are extremely adaptable and resilient in the face of changing climatic conditions.
Their incredible ability to store water allows them to survive through even the harshest of droughts in areas where they naturally occur.